GREAT store. Huge variety of all things healthy. Organic fresh food. Packaged organic food. Tons of loose tea. Every supplement that you could need. Personal care items such as soaps and scrubs. Smoothie bar is AMAZING. Best of all the smile of sweet smart owner who helps you with any questions.

Prima is so friendly and very knowledgeable! I love stopping in and getting my favorite vegan items. I always reccomend to friends!

Great selection of hard to find items. They can order if you are looking for something specific. Great community.

Great selection of specialty food items and seasonal produce. The juice bar is fantastic and the people who work there are very friendly. Highly recommend you check this place out.

I love this place! Gluten free, dairy free, vegan, organic!!! They have it all

Not only is this one of the cutest stores weve seen in a while, but they had pretty much everything we were looking for from a natural food store...plus more! What a welcome surprise to find in Effingham. Youve got to stop in...great vibe, great smoothies, and tons of products we havent seen before. We could have spent all day there checking everything out. And, the owner and staff were super helpful and delightful! Its totally worth a visit.

This place! I was lucky to find this shop on a Google search, and Im so glad I did. The owner was in, and she was an absolute joy to talk with. Very friendly and helpful!

Store is open, owner is wonderful, and food and wellness items are aplenty! So glad we stopped! The store requires you to sanitize your hands immediately upon entering and it is supplied. We waited until store had only one other person inside. Did our shopping, and left very happy! Quality, healthy food and a super nice, and understanding owner. Lots of frozen meat! The store is beautiful, clean, and smelled sooo good! Being a new owner, it’s a tough time for her. We wish her well and hope she will make it through this. Small businesses need our help! Adam & Linda ❤️

An amazing little business, being ran by amazing people. we stopped in for some healthy road trip snacks, had good laugh with the owner, and sampled some delicious juices. Highway People! Looking for a healthy pit stop? this is the place!

Best juice drinks and helpful friendly service in the assistance of restoring my health..worth every penny♥️

Love this place. Great variety of healthful foods, delicious smoothies and exceptional service with friendly hospitality.

Prima and Staff are great! Very blessed to have such a place so close to home. Thanks for what you do for the community!

A great place for all your natural health and healing needs. Perfect for those with food allergies or anyone looking for a healthier, more wholesome way to eat. Bulk herbs and teas, gluten free items, essential oils, supplements, vegan and vegetarian options, soy free, dairy free, etc. Effinghams closest thing to a food co-op. Owner is super friendly. Mom and pop feel. Check it out! Definitely something for everyone.

We always are greeted with a smile! We love the tea selection as we are big tea drinkers! Lots of items to choose from!

Prima is the best, if you need something thats not in the store she will get it ordered for you!. Juice and smoothie bar is a welcomed addition to Effingham county!

The best place to get healthy food in the area!

This place is way too expensive. I was looking for zevia sodas as they are hard to find. They want almost $8 for a six pack. IGA has it for $3.99. Yeah like twice as much. I can order them on Amazon and walmart for about $4 a six pack. And it is not just cokes. They overcharge for everything. I wont be back.

Cute spot! Grateful for places like this right off the highway!

Such a lovely store with a great owner!! I look forward to coming back!!

Small store with limited inventory. More vitamins and herbal supplements than health food.

Such a cute and helpful store

We meet people where there at!

Fabulous place!!

Im sorry to say Heartland Whole Foods may be going out of business. The current owner is trying to sell the business. He is trying to get rid of inventory. Many sale items

Very friendly people!!!